A CMS should add semantic richness
To get value from a CMS, think beyond editing web pages. As Jeff Croft argues:
…[content management] ought to include structuring, organizing, searching on, filtering, and easily modifying your content… [allow you to] quickly define new types of content… [and] facilitate establishing meaningful relationships between disparate pieces of content. It ought to make your content more useful simply by virtue of the content being in the system.
